I'm an operator, not an agency. I grew ClearScore South Africa's revenue tenfold, and I help owner-run businesses sharpen their operations, find the revenue they're missing, and create a strategy built for growth.
Book an intro call
Where I've operated
The problem
How I work
We apply a simple methodology to all our work.
We get inside your operations and find where money is leaking, where it's hiding, and the revenue you're leaving on the table. You leave with a solid plan and a number against every move.
Our team tightens your operations and builds the fix, a lead engine, an automation, or an AI tool, all aligned to your strategy. We get it working in the business, not advice on a slide.
We sharpen the strategy and keep moving it forward, opening the next revenue line as you grow. We work with you to build a business that compounds, not one that stalls after a single win.
Ways to work together
Every engagement starts with a paid diagnostic, so we build from evidence, not assumptions.
Compare the three side by side
For the owner who wants the business itself fixed and grown. AI optional.
We baseline the numbers, find where money is leaking and where the growth is hiding, then build and measure the fix, and keep it moving once the heavy lifting is done.
Outcome: more profit, without the guesswork.
For the owner who already knows they want AI working in their processes.
A processes review maps where the work is wasted and how ready you are for AI. We bring your team along, then build the tools that take the load off.
Outcome: lower cost, less manual work, a team that trusts the tools.
For the owner who needs a clear plan for what's next, from scratch.
We read the landscape, the competition, the market shifts, your own strengths and gaps, decide what to build next, and leave you with a plan you can act on.
Outcome: a strategy built on evidence, not a gut call.
I've done this before
Led ClearScore South Africa as Managing Director, growing revenue tenfold to 30%+ margins and over 5 million users.
Building it now from the ground up, a commission-free property marketplace launching in the Western Cape.
Part of a founding team that built a startup and sold it to MoneySupermarket.
In their words
Pete developed for me a complex application processor that helped us tier 600 applicants from a previous ATS and pull the good ones into our new systems, and allowed us to get back in touch with all candidates. The process was simple, easy and pleasant. I have a high degree of trust that Pete can help you optimise your processes. He's clear, collaborative, and works with what could deliver most value to you. I highly recommend Peter.
About me
I'm Pete McLoughlin, a husband, a father and a business builder. I've spent almost 15 years in technology across the UK and South Africa, most of it building and running ClearScore South Africa. I've hired the teams, carried the P&L, and been the person on the hook for the whole thing, so I know how it feels from the inside.
Today I work with owners on both sides of that journey, from Cape Town to the UK, and I'm drawn to the unglamorous problems most consultants skip: the leaky funnel, the process that takes up your week, the growth you can see but can't quite reach.
When I'm not busy in business, you'll find me wandering through the wilderness, surfing (badly), or trying my hand at the latest short film.
A short call to see where the opportunities are and whether I can help you reach them.